Entrepreneurship and lnnovation Essay Example | Topics and Well Written Essays - 2250 words

Entrepreneurship and lnnovation - Essay ExampleInnovative themes among young people are in the present times universe visible to greater extents since they not only possess positive attitude, but they also have the opportunities to use their bases and knowledge towards contributing to the business world as a whole. However, the innovative ideas generated by the youth might not always be supported in the business world owing to their lack of experience. In such cases, new ideas might remain hidden. However, in many situations this might not be the case. The present study focuses on an innovative business idea and thus reflects on an outline stating the requirements of the business in terms of market analysis, marketing and sales, operations, logistics, human resources, and financials. The innovative business that has been thought of for the report is the business of unwarmed drinks whose basic component would be fruits but would taste like cold drinks. Table of Contents foliate 1 . report of Who We Are and What We Are Selling,.5 2. argumentation of Innovative Opportunity,..5 3. Market and Competitive Analysis,6 4. Financials8 5. ... References.14 10. Appendices17 List of Tables Page Table 1 UK Soft Drinks Consumption, 2003-20097 List of Appendices Page Appendix A Projected Cash Flow Statement for the Company17 1. Statement of Who We Are and What We Are Selling The creation of new jobs has been considered as the most significant influence of the innovations and entrepreneurships positively contributing to the economy of any country. Moreover, newer ways of performances and tasks are formed as a result of the innovative idea (Importance of Entrepreneurship, n.d.). The keep company that is in the plan of making is focused on manufacturing of a drink product that has the attributes of both the fruit drinks combined with cold drinks keeping in mind the health effects and thus lessening them. The name of the company has been thought to be Drinking Fruits. Thus a consumer would feel the tastes of both. The mission of the company would be to connect the taste of the product with the consumers preferences. The vision is to become a world class drink product company and spread crosswise internationally reaching the tastes of consumers. In order to be successful, an effective management squad would be decided. Such a team would have management team members in the divisions of Marketing, Finance, Information Technology as well as Human Resources. The top of the company would be the Chief Executive Officer or the CEO. 2. Statement of Innovative Opportunity The uniqueness of the product lies in the combined effect of the